Wednesday 6 December 2017

How Combining Web Design And SEO can Boost Your Marketing

When any company or businessman designs the website, they select the features which make it creative, attractive and the salient features along with easy to use. The need of a website is to build websites which make providing the information to their website visitors they are seeking. But all of the work is useless if a website is unreachable to the users.
The Search Engine Optimization has been a backbone of every organization from a long time. SEO help the people find any site irrespective of its location and help any people search for the information. With right web text on a page, it features prominently in search results, beating out competitors for the customer attention. But the good SEO begins with the website layout and grows from there. Whether your company is currently designing the website or not, it’s most important to ensure it’s getting the best search results possible.

Don't forget SEO on your Images

It’s easy to get them caught up in written content of your website and forget that images need to be optimized for the SEO too. There are the several different things that you can do to the optimize your website images. As we discussed before, The website loading times are most important for the SEO. Because it’s important to avoid having the pictures that are too big and slow down your website. If necessary, scale back the size of the pictures until the website is more responsive. Read more...
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Tuesday 5 December 2017

Top Social Media Monitoring Tools for Improving your Brands

The greatest way to make social media sites truly work for you is by monitoring your audience activity or behavior and seeing what audiences have to say about your brands, your services, and you.
If you have complete data in front of you, you can analyze the information to make the informed decisions about how you promote on the social networking sites in order to achieve the maximum engagement, which in turn, can increase the sale.

The best way to gathering your data, you need to using the Social media monitoring tools. These tools monitor almost everything about the users activity or behavior. Also you can track the URL, keyword, hashtags and more.
Following are the best Social media monitoring tools for your business.

KEYHOLE

You can best use of Keyhole for monitor your Instagram and Twitter account – you can look at the URLs, hashtags, keywords, and the users names. You may both see the data in real time and the historical information, while you can also view the heat maps that show the activity level in certain parts of the Words.

HOOTSUITE

Hootsuite is the most popular social media monitoring tool that can track the activity across the number of social media and platforms- those networks and platforms include Facebook, Linkedin, Twitter Foursquare, Google Plus, and the WordPress. You may also manage the Social network accounts by scheduling the posts across the multiple platforms. If many person is handling the social media account, you can delegate tasks.

TWITTER COUNTER

Through this twitter tool you can track your Twitter stats. You can track the millions of Twitter users and the stats, and there are also button and widgets that can be added to the sites, blogs, and the social media profiles to show the numbers of the followers and most recent Twitter visitors. You can also see the retweets, historical data, mentions, you may add multiple accounts so you can keep track of them all in one place and you can create the custom reports and the graphs, and downloads the pdf reports. Read more...

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Friday 24 November 2017

Stay Competitive with Responsive Design

In our day, once concerning 70% of people browse the web via mobile devices of various sizes, it’s almost incomprehensible to make an internet site that’s not responsive. I powerfully believe, and also the facts are supporting my belief, that responsiveness goes to become a regular in web design very shortly. If you wish to remain competitive as a web designer, or if you’re simply beginning your career, you completely should learn the fundamentals of responsive design.

A responsive design simply suggests that a website that has been made in order that all of the content, pictures, and structure of the location remains the same on any device. for example, once a user accesses a website on their desktop, they’re obtaining the complete read of the positioning. however once that same user goes to visit the positioning from their smartphone or tablet, the positioning can retract to fit on the smaller screen.

In different words, with a responsive website design, you don’t get to have worry regarding having totally different websites for various devices or making sure that your website runs properly on a mobile device.

But there are another very necessary reasons why you must create the switch to responsive design for your website

Mobile Usage is Increasing

Take a step into the outside world and you’ll positively notice lots of individuals on their mobile phones. In fact, it appears that as regards to most are attached at the hip with their smartphone. for a few reason, however, there are several businesses who haven’t however picked informed this trend. maybe they might use the following stats from sensible Insights to convince them what quantity mobile usage has good.

Can Increase Conversion Rates

Besides all of the search advantages, as well as creating users happy, responsive design has the flexibility to extend those in demand conversion rates from all of the mobile users within the world. Why? Well, if a website isn’t performing on mobile or tablet device, users can clearly be unable to convert. and the way many of us do online searching from a mobile device? Read more...

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Why website Design Important for Small Business


It is very tough for any small business to have anyone answering the phone call or the responding to mail at midnight. However, with the website, anyone can have access to your business anytime.

You don’t need to concern for shop closing time or the paying employees to work overtime because the customers can do business with you online at any time in the week. This can be very beneficial for both customer and you at it is super convenient for the customers.



Why design matters

According to a study, a person’s eyes take 2.6 seconds to focus on any specific element of the web page when it loads. The visitor quickly forms on opinion with the smart web design.

The great website design not only conceptually the reflects mission of the company, but also, functionally, it is the embodiment of the concept, an all in one corporate program for donating, the matching and the volunteering.


Make it easy


The landing web page should set the tone for your company and offer important information details, making it very simple for the audience to understand what the products your business provides.
Figure out what most valuable information is that you need a user to take away from that web page, and make it extremely simple to find and understand.

Like, your web design should prioritize that simple over the complicated strategy, noting that you should be explicit and concise with the information, and establish a toned look that is true to brand you have created for the business. That way the online presence can remain on the brand, but actively reaching out to the audience in the way that’s clear.

Visual aesthetic and appeal


You might have the unique story to tell, but no one’s going to want to visit or read you're about us page if you don’t engage your audience right away. But how may you accomplish this? According to Ready set Rocket, said strong visuals matter do the trick quick.

A picture or an image can communicate even complex messages fast, concisely and the memorable," Expert said. "It's this similar drive for the fast consumption that has evolved Internet from its text-centric roots into the image.

Business design tips

When you are and anyone thinking about what your online brand presence should look like, the expert said its important to be consistent, but not the repetitive.

Best brands fell more like the real, multifaceted personalities than the collections of the graphical elements, the expert said. Think about qualities that are unique to the business and that could attractively represent your business brand.

Additionally, using the design process to the answer some of the deeper questions around the company, before creating the visuals. Determining the company’s personality and what stand for will help you enrich your brand.

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Thursday 23 November 2017

How to Optimize WordPress Website For Local SEO

WordPress is very popular and the most powerful on the internet. Because it’s very simple and easy to learn, you know many small business websites run on the WordPress. And if you run a local business on the internet, there is a chance that you have used WordPress to build your website.
WordPress has the robust Search Engine Optimization platform off the shelf. With the WordPress fueling the considerable amount of web, The Google ensures that their crawler crawls all WordPress website. You must not leave all local SEO work to be taken care of by the WordPress. All the layering of the CMS(Content Management System), content, plugin and the templates can get the search engine confused about you do not takes take the step to put these things all in an orderly manner.
Here are some most important tips will help you optimize the WordPress website for the local SEO…

Optimize Your Content

The contents offer are most important assets on the website. Having the great website structure, fast loading time, and tons of the security measure won’t help you if the content is not up to date.
So, before you can think about the optimization of the content, you need to begin with something your audience finds valuable.
When you starting this you will need to understand your audience’s need points and know how your services products solve their problems. Once you understand this thing, you man turn your solutions into all sort of the compelling content, from the video to blog posts to infographic, which keeps them coming back.
Once if you get the great content, the next level can seem a little daunting: On Page Optimization. We can enlist the help of basic tools like all in one and Yoast SEO plugin.
While simply you had a need to consider up to twenty different Search Engine Optimization factors for each landing web page, Yoast SEO simplifies your job by giving each of web page a color-coded score that will help the track your on-page optimization and be pointing out areas for the improvement.

Add Your Company’s “Google My Business”

Aside from having the good-optimized site, the most important web property for the local SEO is its Google Business page. Once called Google Places pages and later Google plus Local pages, Google My Business are listings that appear in the local 3-pack search results shown on the map. These coveted listings are reserved for only 3 businesses in which Google views to be most authoritative and the relevant. As a result, these search results provide the exclusive marketing real estate for the local business trying to optimize its website presence.
Click to create Google my business page

Get Listed on the Social Media, Directories & Other Sites

While last best practices are focal to the on-site SEO, this next vital strategy center on cultivating the presence on other sites. It is the ongoing practice of getting the listing on the reputable directories, social media sites, and the other related website concentrate those with the local relevance Read more...
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Wednesday 22 November 2017

Top 9 SEO Friendly Website Design Tips

Creating professional looking web design will not ensure that your website gets the big search traffic, or improve the clients or customer base. If you want to improve your web traffic, you will need to use the SEO. Search Engine Optimization is the process or techniques to increase your website visibility on the Search Engines.
SEO is the most important part of Online presence. If you are using SEO correctly, you can improve your web ranking on the Search Engine Result Page and drive huge traffic to your site. If you want anyone easily find your site, then you need to use the Search Engine Optimization on your site. Usually, when anyone thinks about the SEO, they think about copy that’s on their website. Posts or copy on their website. However, they often fail to make their website design SEO in a friendly way. You may incorporate the SEO Techniques into the more than just your site copy. Here are some most important tricks that you can use to make the website design SEO in a friendly way.

Best Use of Keywords
Most of the people concentrate on using the keyword in their copy, but they neglect other areas. Not only can keyword be used in the copy, and within an article on the website, they can also be incorporated into the designing of your site. As discussed earlier, you can also use the keyword to optimize the image too, but there also many areas where you can use them. They can be used in Heading 1, Title tag, site slogans, meta descriptions. Navigation, H-2 tags, bullet points, attribute title on the links, H-3 tag, footer links, file names, internal links.

Be Careful with Flash Elements
Using the too much flash on the site can’t only distracting for the visitors, but it can also affect the website’s search engine ranking. If you use the flash elements on the website, then it will be more tough for the search engines to rank your site. This is because flash is often ignored or devalued by the search engines, meaning that it won’t add anything to the Website’s SEO. If you are going to use the flash on your site, make sure that you do this sparingly.
By making the website design more search engine optimization friendly, you can increase your business or company visibility. Make some changes to the site this week, and then see that how it affects the website search ranking Read more...

Wednesday 4 October 2017

Free Website Design Tools 2017

Through this post, I want to discuss 18 free web design tools. Here is the list of new website tools and the design elements from 2017. There are the designer and developer apps, fonts, and more. All of these tools or element are free.
Chain: This is the Sketch plugin to create the dynamic color relations. Normally select the layers to the chain, the reference color, and transformations you want to apply.
Abstract: This is the platform for the design teams to work together. Most of the designers can work on the same file without the fear of overwriting changes. Integrate edits into one file, with a normal push of the button. Free for one month.
Beamer: This is a tool to the announce new features and releases, and relevance news. increase user engagement with a quick and normal changelog.
Fontface Ninja:  This is the free browser extension to the inspect, try, and bookmark any fonts on any site. Find the information on any font by hovering. Get the price and link to the purchase.



Public: This is an app for building the static sites directly on your system. Build, modify, and manage the unlimited number of the sites from the same app with the instant switching.
Supernova: This is the tool to turn Sketch designs into native mobile apps in minutes. Complete simulations of a real mobile application on any screen size. Supernova is the free while in beta.
beta testers: This is the platform for testing applications. List your app for free and get feedback from testers, to build the better app and cultivate the user base of dedicated early adopters before you launch.
Topol.io: Topol.io is the email editor to the design beautiful and responsive images. It includes seven templates designs to get them started quickly.
SiteStacks: This is the tool to discover the technology stacks behind the website, including the products for the marketing, advertising, designing, and the hosting.

Free Design Elements

Stock: This is the search engine for free photos, vectors, icons, and the videos. Search in multiple categories such as nature, abstract and more. Elements are free for the personal and commercial use.
Random Material Palette Generator: This is the tool to create three-color palettes with a just click. Copy the color code by clicking on the code itself.

           

Web Design Impacts For Customers’ Online Experience 2018

Source: Seoczar In a modern world, an impressive digital marketing strategy includes the various tools and technique in web desi...